Award-Winning Hotels: Does Industry Recognition Really Drive Revenue?

For many independent hotels, winning a prestigious industry award represents years of hard work, commitment and dedication. It’s a recognition of exceptional hospitality, outstanding teams and memorable guest experiences. And rightly so. In an industry facing continued pressure on operating costs, staffing and profitability, recognition deserves celebrating. But at WakeUpCall, we believe there’s another question […]

read full article

How to improve hotel meeting and event enquiry conversion

A healthy level of meetings and events enquiries is great. But enquiries alone don’t generate revenue. Conversion does. For independent hotels, improving enquiry conversion often comes down to being quicker, clearer and more commercial in the way opportunities are handled. That’s why we’ve come up with this short guide of our ‘5 top tips’ to […]

read full article

How do you increase RevPAR without simply discounting?

When occupancy is looking soft, the obvious reaction is often: “Should we drop the rate?” and sometimes, the answer is yes. But discounting is not the only way to improve hotel performance and, in many cases, it shouldn’t be the first move. If the goal is to increase RevPAR, the real opportunity is finding the […]

read full article

Does a 30-bedroom independent hotel need a Revenue Manager?

“We’ve only got 30 bedrooms. Do we really need a Revenue Manager?” It’s a question we hear regularly from independent hotel owners. The short answer? You need revenue management. But you probably don’t need a full-time Revenue Manager. And there’s an important difference. 30 rooms can still mean a lot of revenue For a 30-bedroom hotel, […]

read full article

Why ‘Going Green’ is the key to success

You may have already seen various hotels adopting more sustainable practices over the past few years, but many are still guilty of assuming a ‘Re-use Towel’ sign is sufficient to promote their green ethos in an ever-changing hospitality landscape. The benefits of ‘Going Green’ are increasingly far-reaching, delivering a clear message to hoteliers reluctant to […]

read full article