Award-Winning Hotels: Does Industry Recognition Really Drive Revenue?

For many independent hotels, winning a prestigious industry award represents years of hard work, commitment and dedication. It’s a recognition of exceptional hospitality, outstanding teams and memorable guest experiences. And rightly so. In an industry facing continued pressure on operating costs, staffing and profitability, recognition deserves celebrating. But at WakeUpCall, we believe there’s another question […]

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How do you increase RevPAR without simply discounting?

When occupancy is looking soft, the obvious reaction is often: “Should we drop the rate?” and sometimes, the answer is yes. But discounting is not the only way to improve hotel performance and, in many cases, it shouldn’t be the first move. If the goal is to increase RevPAR, the real opportunity is finding the […]

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